Monday, 20 October 2014

Brief 5 - The Wood Shop

Client Brief - The Wood Shop

Context
The Wood Shop is a soon-to-be established rustic and traditional burger, beer and ice-cream restaurant, based in the USA.

Brief
Create a logo identity for 'The Wood Shop'.

Deliverables
Logo design & Icon design

Brief Detail
The deliverable of this brief is simple in creating a logo identity for the restaurant. The client has quite a clear idea in what they want - a typographic logo with a bespoke icon integrated. This icon must also be able to work on its own.

The client provided an image of a logo which they wish to have a similar feel to - The Shake Shack.


The logo should be contemporary and simple, but reflect the specialty of their services and relate to their traditionalism.

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